Reimagining the soundtrack of our modern lives, we used the different noises that the revolutionary Token ring makes to show how seamlessly it syncs with our daily rhythm and all the places it can make a difference. Creating an original track and energetic visuals to match, integrated the sounds of the ring ended up making music along the way. The spot became an instant hit, garnering over 100 million views online and grabbing coverage on media outlets like The Verge, Fox Business, and Futurism.com, to name just a few.