Fortunately, Juniata College’s commitment to equipping students with tools to create their own path makes it a little easier.
Seeking to avoid the typical college ad, we shot on campus, around town, and on country roads, adjusting for everything from bright, daylit areas, to pitch black woods where we had to pull out the candles. In the end, the spot—which garnered unprecedented alumni support—felt a lot like Juniata itself, focusing more on a student's journey than on the institution.
- Color Grading
- Sound Design
- Sound Mixing